Advertising and Brand Protection in the Metaverse (On-Demand)

Course Description

Brands are jumping into the metaverse head first. But what is it? And what are the legal risks and issues? Join Nerissa Coyle McGinn, a Partner at Loeb & Loeb, for an overview of the new Web 3.0 developments and the legal issues that brands and agencies need to tackle in the metaverse.

Syllabus

1. Who has jurisdiction?
2. How can a brand collect information and use it in the metaverse?
3. How can a brand protect, enforce, and exploit its IP rights?
4. How can a platform moderate the content in the metaverse?
5. How can a brand advertise in the metaverse?
6. And MORE!

Instructor

Nerissa Coyle McGinn, Esq.