Fashionably Legal: Fashion and Intellectual Property

Course Description

This course will provide an overview of what fashion law includes with a particular focus on the intersection between fashion and intellectual property. This course will then highlight several relevant cases related to fashion and patents, trademarks, and copyrights. The course will conclude with a discussion of the future of fashion and intellectual property.

Principles

• Overview of fashion law and what is included in the definition of fashion
• Trademarks and Fashion
• Copyrights and Fashion
• Patents and Fashion
• Trademarks and Jewelry – Tiffany & Co. and Costco
• Intersection of Trademark/Copyright/Trade Dress – shoes and handbags
• Copyrights and Street Art
• Future of Fashion

Syllabus

1. Overview of fashion law and what is included in the definition of fashion
2. Trademarks and Fashion
   • Red Sole Trademark
   • Louis Vuitton Toe Plate Trademark
   • Converse Shoes
   • Adidas Three-Stripe
3. Copyrights and Fashion
   • Star Athletica/Varsity Brands cheerleading uniforms
   • Unicolors and H&M
4. Patents and Fashion
   • Lululemon/Peloton athletic clothing
5. Trademarks and Jewelry – Tiffany & Co. and Costco
6. Intersection of Trademark/Copyright/Trade Dress – shoes and handbags
7. Copyrights and Street Art
8. Future of Fashion
   • Fashion and NFTs
   • Chanel and The RealReal