Estate & Business Planning for Social Media Influencers (On-Demand)

$169.00

This course provides an overview of the influencer industry and the influencer’s ability to monetize their likeness and services, and how influencers can efficiently own and utilize their assets and leave a legacy.

Attendees can expect to leave with a general understanding of the anatomy of an Influencer Digital content agreement and will learn about the estate planning trends and strategies available to preserve and maximize the impact of their assets.

Bonus: Attendees will receive sample contract and estate provisions.

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Event Details

Course Type

Original Date Of Course

Course Instructor

Thais Amaral Tellawi, Esq.

General Credits

2

Course Description

This course provides an overview of the influencer industry and the influencer’s ability to monetize their likeness and services, and how influencers can efficiently own and utilize their assets and leave a legacy.

Attendees can expect to leave with a general understanding of the anatomy of an Influencer Digital content agreement, and will learn about the estate planning trends and strategies available to preserve and maximize the impact of their assets.

Bonus: Attendees will receive sample contract and estate provisions.

Principles

  • Overview of the anatomy of an Influencer Digital content agreement,
  • Estate Planning 101 with special considerations for intellectual property;
  • The Influencer industry and potential income streams; and
  • Maximizing impact through entity selection and domicile planning.

Syllabus

  1. The Influencer industry and potential income streams
      • Sponsorships, Partnerships, and Affiliate Marketing
      • Blogging, Podcasts, & Content Creation
      • Speaking, Guest Appearances, TV and Radio
      • eCommerce & Branded Merchandise
      • Free Products
      • Consulting
      • YouTube and other ads; and
      • Patreon and other monetization platforms.
  2. Estate Planning 101 with special considerations for intellectual property;
      • Overview of Estate & Probate – why do this planning;
      • Recommended Documents;
      • Overview Transfer Taxes;
      • Holding & Transferring Intellectual Property;
      • Myths, Truths and Tips;
      • Adapting to Covid-19: What we are doing differently.
  3. Maximizing impact through entity selection and domicile planning.
      • Choice of Entity – LLC’s & Corporations
      • Choice of Domicile – Protections, Taxes & Publicity Rights
  4. Overview of the anatomy of an Influencer Digital content agreement
      • The Parties;
      • Defining the Campaign;
      • Compensation;
      • Travel & Accommodations
      • Influencer’s Services
      • Defining the Use & Content Rights;
      • Exclusivity Provisions & Other Restrictive Covenants;
      • Representations and Warranties;
      • Termination Events; and
      • Other Important Provisions

Instructor

Thais Amaral Tellawi, Esq.

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