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Beyond the Bar: How Lawyers Can Become Go-To Sources for the Press (On-Demand)

General Credits:
Original Date Of Course:

$199.00

Course Description

Discover how to position yourself as the legal voice journalists turn to for complex stories. This targeted program combines insider journalist knowledge with legal expertise, offering attorneys a roadmap to meaningful relationships with the press that enhance reputation and business development. Through real-world case studies and proven strategies, participants will learn to communicate effectively with reporters while navigating professional responsibilities and building lasting partnerships.

Syllabus

  1. The reporter’s perspective: What makes a credible legal source
  2. Proactive outreach techniques that get journalists’ attention
  3. Real-world examples: Attorneys who became go-to media sources
  4. Balancing professional ethics with effective long-term press connections

Credit Details

Course Type

Course Instructor

Kristin Volk, Lori Jane Gliha
Original Date Of Course

General Credits

2
Kristin Volk
Kristin Volk
Kristin Volk earned her J.D. and MBA from the University of Toledo, along with a bachelor's degree in communications from Denison University and a master's degree in journalism from Northwestern University. She brings more than a decade of broadcast journalism experience from major markets including Washington, D.C., New York, Chicago, and Cleveland to her work supporting litigation teams at Tucker Ellis, a full-service law firm with 240 lawyers and nearly a dozen locations nationwide.
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Lori Jane Gliha
Lori Jane Gliha
Lori Jane Gliha is a national investigative correspondent with extensive experience in broadcast journalism, having worked for major networks including Scripps News, Al Jazeera America, FOX31 Denver, and Rocky Mountain PBS, as well as local stations affiliated with ABC, NBC, and CBS. She holds a degree in broadcast journalism from the University of Southern California and has received multiple prestigious awards for her investigative work, including two Edward R. Murrow Awards and two duPont-Columbia Award nominations.
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